SIG-Marcomms hybrid meeting in Dublin - 18-19 February, 2025

Welcome presentation from HEANET

Team building exercise

Session 1 "Employer Branding"

Are you involved in employer branding and/or recruitment communications?

How do you collaborate with your HR department? Any dos and don’ts to share?

Your Presentation HERE

• GÉANT
• SURF

Session 2 "Milestones Communications"

How do you share your milestones with different audiences? (For example, a new CEO, winning an award, your NREN anniversaries?) If yes, how do you do it?  

Your Presentation HERE

Members from the steering committee will be ‘chairing’ various circles. We will have the room organised in 5 circles of 4-5 people. A representative from each circle will then share key findings with the wider group. 15 min discussion, 3 min presentations each, around 30 min total.

Topics: 

• 2025 plans: Each person will be asked to share how their planning process looked like, how do you ensure to ‘stay on track’ with your plans, do you use any project management tools, do you share any kind of reports with other departments?
• Paid vs organic campaigns: What is your experience with paid vs organic campaigns on social media/search, etc.? How do you plan and allocate your campaign budget? How do you evaluate and share results?

We encourage all f2f participants to do a short presentation update. What is currently going on in your communications department? What challenges are you facing? This is your chance to share and raise your challenge.